Wayout Consulting.

Blog.

Small time reading for when you have a little down-time.

Fancy a cheeky line?

A few weeks ago I was talking to the MD of Sonos, I’d approached him on behalf of one of our clients. He was quick to say that he didn’t need what we were offering,

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A right pain in the arse

New business can be a right pain in the arse and unless you’ve got someone dedicated to it, no one want’s to own it. After all, you’ve got clients to look after and the day job

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Think you’re a clever dick?

If you do hit delete, you’re not for us. If however, you’re inquisitive, not one to rest on your laurels and want to know what you don’t know, then read on. 

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Was it something I said?

If you’ve ever been, or currently are responsible for getting new clients on board, you probably know it’s not exactly a walk in the park, it takes time, determination, wine and a combination of strategic

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Do I look like Paul Daniels?

Back in April, I met a London based agency who was looking for some help with business development and getting meetings in the diary.  As with all agencies, I always say there is no magic

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Coming Out of the Closet

If you read my latest blog “I hate little pricks” you may have gathered I’m all for helping agencies find their voice and discovering themselves, so they can better understand why they are different and how

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Fancy a cheeky line?

A few weeks ago I was talking to the MD of Sonos, I’d approached him on behalf of one of our clients. He was quick to say that he didn’t need what we were offering, however, he felt compelled to reply, despite the fact he receives between 30 & 40 unsolicited emails from agencies daily.

Read More »

A right pain in the arse

New business can be a right pain in the arse and unless you’ve got someone dedicated to it, no one want’s to own it. After all, you’ve got clients to look after and the day job comes first, right? So, when the pipeline dries up, you have a push on new business, get some meetings in

Read More »

Think you’re a clever dick?

If you do hit delete, you’re not for us. If however, you’re inquisitive, not one to rest on your laurels and want to know what you don’t know, then read on. 

Read More »

Was it something I said?

If you’ve ever been, or currently are responsible for getting new clients on board, you probably know it’s not exactly a walk in the park, it takes time, determination, wine and a combination of strategic and tactical approaches to get it right. One tactic that does work is a well-written email with a punchy subject

Read More »

Do I look like Paul Daniels?

Back in April, I met a London based agency who was looking for some help with business development and getting meetings in the diary.  As with all agencies, I always say there is no magic sauce to getting new clients on-board and it takes time, a lot of hard work and a mixture of tactical

Read More »

Coming Out of the Closet

If you read my latest blog “I hate little pricks” you may have gathered I’m all for helping agencies find their voice and discovering themselves, so they can better understand why they are different and how to use that to their advantage when it comes to attracting new business, you could almost say I help them

Read More »

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